A new perspective

In the last week and a half at university I’ve had a bit of a rough time 😦 Last Wednesday it was my first Bloggers Society meeting and life decided to slam another door in my face! No one turned up to my meeting apart from one girl who is still really interested but I’m going to try and not give up on this, I really wanted to be able to say, ‘I created my something during my time at university.’ I’m going to see if I can get an extension to get the minimum of 5 people interested. I’m really determined to create a society where people are happy, they want to come, share their opinions, hobbies via a blog and ultimately meet new people that WILL become new friends.

If I really can’t get this society started then I will have to give up on it:(, I really hope it doesn’t come to that. Hopefully this isn’t the last blog post for my society although I always said to myself if it didn’t work to join the university newspaper so I’ve joined that too so you know what they say, ‘When life closes a door another one opens.’

I’ve also been taking a module called Media Business and I’ll be brutally honest I’m not the most intelligent person you can come across, I have been finding this module to start off with really hard so I’ve decided to start making spider diagrams to really help me as shown in the picture below it’s quite helpful when I’ve simplified it all so I can keep looking back on it constantly. 

Media Business

I need to succeed this year I cannot fail myself because in 9 months when I throw my graduation hat up in the air and I’ve graduated I want to make my parents proud and most of all be proud of myself for changing myself to be the best that I can be and setting myself up to start a career that I’ve dreamed off since I was 6 years old!

I need to try at least! 


Also posted in http://lifeisfunbeingme.wordpress.com/


Brand Yourself

I am so proud of myself


Yesterday I went to my lecture and it was for my module ‘Professional Practice & Creative Industries.’This lecture was about building myself as an online brand and starting our blogs. I was really excited for this lesson to see what we had to do and if there were any more improvements that I could take into consideration and act upon… surprise surprise there were! This means I have some improvements to make but don’t worry any changes that I make, I will update you. 

The lecture’s focus was on how to brand yourself online and it sounded strange to think of yourself as a brand but then I started to think of the big names such as, ‘The Murdoch Empire.’ Rupert Murdoch is a person with a regular name like me and you BUT by using the concept of branding and branding himself, he made it big! To get into the media industry you really do need to take advantage of the tools around you… 

This post WILL help you get started, regardless of what industry you want to go in, everyone finds everything on the internet, the question is, ‘Will your brand be there?!’ So whether your a baker, a photographer or a fisherman use the internet to brand yourself online! Although this post is mainly focused towards branding yourself for a media industry it can be applied to any other industry that use the internet and social media to their advantage to get their business recognised. To start off with, here are a few starting points on how to brand yourself…

The key is to always look and stay the same, for example MacDonald’s uses Ronald MacDonald as their brand and have never changed that figure.
-Always use your name 
-Try to use the same online username for every account you create, if it is already taken do not add a number instead add your profession, if my name was taken I would choose something along the lines of ‘rosaaversawriter’ 
-On any online accounts that you create try to always use the same profile picture so that when someone comes across your brand its looks professional

We all had msn when we were younger and made up a silly email instead of using our name, but let’s be honest if you put down on your CV ilovecheese@live.com, no one would hire you, especially in a media industry it’s always about being 100% professional. When thinking of your brand you need to remember that your name is your brand, therefore you want your brand to appear professional. I’ve said it before in a previous post but, ‘IMAGE IS KEY’. A tip so that you don’t confuse your personal life with your work life is to keep them separate and have two separate email accounts. With almost everyone having a smart phone/device it’s easy to keep up to date with opportunities, your work and personal life on the go via email especially as you can connect it to your phone. 

Again as I have mentioned before with social networks such as Facebook & Twitter you need to be careful about what you post, such as I like to keep my personal life private in the sense that if I don’t know you I won’t accept you on Facebook, you can also set your page to private via your settings. However I like to keep my Twitter public so if you want to follow me you are more than welcome. However a wise thing to do is to spend a few hours simply going through your social media accounts as employers now like to Google future employees, think to yourself if you were a CEO/Employer would you be impressed, more likely to hire yourself or not? My advice is simple if you are in doubt get rid of it! Your brand online could be costing you that job that you can’t understand why you didn’t get it if your perfectly qualified for it. Again, ‘IMAGE IS KEY’!

As Twitter is public you need to be extra careful with what you post as thousands of professionals use Twitter, think of it as your competition is on this network, how can you be different?! Remember to use all media professionally, when a friend mentions you in a comment respond to them privately so that your big plans for the weekend are not all over your feed. Make sure to follow as many professionals as you can within the industry that you want to go in and interact with others, share your opinion, if you use Twitter right it can bring many advantages. 

LinkedIn is a very useful website to use, it’s use is purely professional, for those of you that don’t use social networks at all you need to be on LinkedIn at least to create your brand. This social network is very useful as you can search for jobs within your industry sector, add other people you have been in business with and best of all your CV is public and easily searchable. For those of you yet to discover LinkedIn sign up to it ASAP it could land you your dream job!

Everyone has something in common with another person but to become a brand YOU have to be different, you need to have a unique selling point (USP) which makes you different from someone else. Most people will know that an industry like the one that I really want to get into is extremely difficult so you need to be eager, intelligent and know your industry. The internet is an amazing tool so use it to your advantage to find out as much information as you can. Now that I have started this module, I don’t think that this blog will be enough to set me apart now that it is compulsory for all the people on my course to have a blog similar to mine in order to pass this module. As Kid President says, ‘What will you create that will make the world awesome?’

One of my favourite things about social media is that most of your social networks can be connected to one another, for instance when I blog this post it will instantly be posted on my Twitter feed, LinkedIn profile and Tumblr account at the expense of a click. Make sure to keep all of your accounts connected so that your brand can grow and reach a bigger audience than you can possible imagine.  

Writing about yourself is the best way a person can sell their brand across the internet, my teacher referenced this blog site http://brandmeajournalist.com 
(This website is focused more towards people wanting to go into the Media/Journalist industry.) which is amazing, it’s filled with tips on how to write about yourself and how your bio can have an impact on your brand. Make sure you check it out for tips that could be of use to you, especially as Twitter has a limited amount of characters try to maximise the limited space available. When branding yourself online make sure that the image you want to sell is reliable and professional, try to select a professional photo as your choice of profile picture. 

It’s strange but I never realised I did this too until my lecturer pointed this out yesterday but it’s quite common for people to forget to update/put their contact details on their social networks. For example would you have known where to find my contact details? Either put them in your about me page or have a page dedicated on how to contact you. A good tip is to mention your email in posts now and again, just to put it out there my email is  rosa.aversa92@live.com you can find my contact details on my Online CV page.

-Although your Facebook page may be private if you have 1000 friends that means over 1000 people can view your page and friends of friends can use your friends Facebook to view your page so you may want to really think about who you want to keep on your Facebook page.
-As it is a social media account remember you are there to interact so think through your privacy settings. 

When I was in the lecture and my teacher was discussing all of the above I thought to myself, ‘Why am I here? He’s pretty much repeating everything I do already’ Most of the tips in this post have been written about in detail beforehand and have been posted on separate occasions, if you would like to find out more on a certain subject, you can search it, check out the  tips category  for all the tips available or you can comment below if there is a certain subject that you would like advice on and I will dedicate a post for you. Now that I have reiterated most of  the tips that I have previously given and used the extra ones from my lecture notes, there is only one thing left to say…

What are you waiting for?! 


Also posted in http://lifeisfunbeingme.wordpress.com/

My Achievements in the last few months…

So now that I have finally finished typing up the More Magazine work tips, I would like to say how they really opened my eyes to all the experiences and opportunities running past me and I’m sat in my room right now typing and telling you what I’m missing out on. On Saturday I’m going to spend all day researching and seeing what else I can do to boost me up the social ladder and work hierarchy. Again I would like to remind you that I did not write the More tips myself and at the bottom of every post I have written what issue and article they were from.

I am so proud of myself with how my summer has gone I worked so hard throughout it, I put in so much energy into blogging, starting to think deeply about what to do my dissertation on and working flat out at my placement and writing up my diary entries. I feel I have grown so much in the last 3 months this summer really did change my perspectives. I’ve got so much positive energy around me that nothing is going to bring me down, I am more than determined to bag myself my dream job as soon as I have graduated to then keep working hard until I have reached the top of my future career!

Now that all tips have been uploaded and I’ve got rid of all my drafts, I’ve got a plan!
I’ve got a plan to finish….
-My other blogs before uni takes over my life on Monday
-Research going abroad to work for a year
-Start my dissertation
-Find a placement where I am now living at university for my module Media Business

It’s all full speed ahead!!! 

Followers where are you?!?!

Hey guys,

I would appreciate it so much if you were to respond to my posts, although there are a few hundred people following me it would be nice to know that you guys appreciate this information & find is useful. It would make me so happy to know my blog helped or contributed in any way, shape or form for you to get a job, to inspire you or even better helped you start your career. It would spur me on even more to continue putting in EFFORT, TIME & DEDICATION into this blog.

If there is anything in particular that you would like me to write about, do let me know and I will do my best to find the best research and write it up for you.

If you would also like to GUEST BLOG, send me you name & article to rosa.aversa92@live.com and I will post it on your behalf.

I know I discuss and talk a lot about writing & media but it’s only because this is my life passion, it’s what I want to do so if I find anything relating to both industries I will post about it, Facebook it and Tweet it!

The CHOICE is up to you, if I don’t hear from you I won’t write about it!


Rosa X

Also posted in http://lifeisfunbeingme.wordpress.com/

Quiz The Boss More Magazine Issue 29th April 2013

Malene Rydahl, 37, is director of corporate communications for Hyatt Hotels. She lives in Paris

I run the public relations and communications campaigns for 54 hotels across the UK, Europe, Russia and the Middle East. I’m responsible for Hyatt’s reputation and image. 

Travelling. My contacts book is packed with industry names and my fave places to visit around the world.

You have to be very diplomatic. When you work in communications, everybody in the company will come to your office with questions at some point. You have to know what to say at the right moment. Sometimes I feel like a psychologist!

Watch how others work around you. Understand who your boss is, their habits and how they like to work, then adjust the way you work, too. 

By visiting a Hyatt hotel and some of our competitors, too. Pop in for a coffee and watch the service and values of the company in action. Whatever role you’re applying for, knowing how the business works and having something constructive to say about it will set you apart. For more information, visit hyatt.jobs

(Please Note: The information is from the More Magazine article ‘So you want to be a hairdresser’ in Issue 29th April 2013, I did not write this!)

Also posted in http://lifeisfunbeingme.wordpress.com/

Awkward Interview Question More Magazine Issue 29th April 2013

This week,’What’s your proudest moment?’

Tony Wilmot of staffbay.com explains how to handle that curveball

Your interviewer is trying to gain a better insight about what motivates you and what makes you tick. Different people answer this in different ways and the interviewer will be trying to grasp what attributes you have, and what difference you think you’ve made to others around you. 

Don’t be afraid to think outside the box. Your proudest moments have been clinching a big contract or signing off a complicated project – these work – based answers are valid. However, there’s no harm in inspecting your personal life and thinking where you’ve made a difference to your friends and family. Instilling a human touch into a tense interview atmosphere could make you more likeable and make all the difference to the outcome.

(Please Note: The information is from the More Magazine article ‘So you want to be a hairdresser’ in Issue 29th April 2013, I did not write this!)

Also posted in http://lifeisfunbeingme.wordpress.com/


I can’t believe it guys I have finally reached the last final issue of More Magazine tips 😦 Enjoy!

Three insiders reveal what it takes to make the cut in the hairdressing world…

YOUR ROUTE IN Bethan Mannings*, 23, is a senior designer from Cardiff
‘I started off as a saturday girl in my local salon when I was 13 and worked whenever I could in the school holidays. By the time I turned 16 I had a real passion for hair, so I decided to leave school and work full-time. However, you can’t become a qualified hairdresser without completing NVQ levels 1 and 2. Each level takes a year to complete, but I also decided to do level 3, an advanced qualification that allows you to expand your talents and go on to teach others. As I had a full time job in the salon, I went to college once a fortnight for a day of theory. The rest of it was practical work with someone coming in to assess you. You can study full time, but it’s better to gain on-the-job experience – plus you earn money, too. I worked my way up from junior stylist to senior designer. Now I also specialise in wedding and evening hair.’

A DAY IN THE LIFE Vicky Coles, 23, is a senior stylist and manager from the Vale of Glamorgan
‘I’ll get into the salon at 9am and get everything ready for the day. I need to make sure all the equipment is clean and the customers report cards are out. From then on I’ll see between 10 and 15 clients, who come in every half an hour. I’ll make them a drink, wash their hair, cut it, then dry it before taking their bill and seeing the next person. If I’m really busy, I won’t have any time for lunch and can go the whole day without eating. Appointment times can also run over and the next client can be sat waiting for you. When the last customer leaves, I’ll tidy and clean the salon, then cash up before going home. On Mondays and Tuesdays I’ll try to leave earlier as I do colours the rest of the week. and won’t finish until about 8pm. But work doesn’t stop there – as I run the place, I have a lot of admin to do. In the evenings I need to sort out bills, pay my staff, put in product orders and advertise the salon. There are busier periods when I can often work from 9am until 9pm seven days a week – it can be exhausting.’

WHAT THE JOB AD WON’T TELL YOU  Amy, 22, is a senior stylist from London
‘I know a lot of salons have a “bitchy” stigma attached to them, but I’m lucky enough to get on really well with the people I work with. Customers put a lot of trust in us and you often find they will treat you like a therapist. We get told so many things that even people’s best friends don’t know! From relationship problems to fallouts with friends, even their sex lives, we’ve heard it all. You want to die inside when they’re telling you intimate details, but you have to smile and nod. Sometimes people arrive at the salon and their hair is gross. The most common problems are grease and dandruff, but I’ve also seen people with nits. I’ve had to deal with a few hissy fits, too.  It’s always a difficult situation, especially if you’ve done exactly what they said they wanted. This usually happens when I’m doing dyes, as the condition of their hair determines the outcome of the colour, so it may not be what they pictured. I do get nervous sometimes, especially if you’re making a dramatic change. You have to learn to hide that from a client – that’s when you have to trust your training. You can meet some demanding people. Some customers you really look forward to seeing, but others constantly fuss and won’t let you get on with your job. Another problem is that no two people picture something the same way, so it’s often a challenge understanding what the client is asking for when they don’t bring any photos. Hairdressing puts a big strain on our feet as we’re standing up for 10 hours a day, and our hands are chapped from constantly being in products or water. It’s not as glam as you might think.’ 

STARTING SALARY: £14,000 to £20,000

WHAT’S THE MOST I COULD EARN: Top professionals earn £30,000 + 
KEY QUALITIES: Creative, fashion aware and good with people
QUALIFICATIONS: NVQ level 2/3 in hairdressing and barbering.
WHERE DO I FIND OUT MORE?: Go to nationalcareerservice.direct.gov.uk and search for ‘hairdresser’

(Please Note: The information is from the More Magazine article ‘So you want to be a hairdresser’ in Issue 29th April 2013, I did not write this!)

Also posted in http://lifeisfunbeingme.wordpress.com/